Infopaket

International management

1.07

Обов’язкова дисципліна для ОП

Second

2021/2022

1 Semester

6

PLO 2. To be able to adapt and apply new developments in marketing theories and practices to achieve specific goals and objectives of a market player. PLO 4. To demonstrate the ability to develop a marketing strategy and tactics considering their cross-functional character. PLO 5. To present and discuss the results of scientific and applied research and marketing projects in national and foreign languages. PLO 8. To use methods of interpersonal communication to meet collective challenges, negotiate, conduct scientific discussions in the sphere of marketing. PLO 15. To collect necessary data from different sources, process, and analyze its dynamics using modern methods and specialized software. PLO 17. Be able to make public the results of own scientific research in a professional environment and present them with the use of modern technological tools.

Full-time form

1. Know: the basic principles of economic activity; international activities, strategic management, marketing, international marketing 2. Have the skills of analysis, synthesis, processing and presentation of statistical data, work with the regulatory framework, evaluating the effectiveness of enterprises

The course program includes following modules: Content Module 1. «Basics of International Management” which considers the major approaches to management within the international activity of the various types of organizations activity, effective operation within international environment, form of international business. Content Module 2. "Operations within International Business", which is devoted to the major tactical and operational issues which modern organisations face while conducting business activity abroad in the process of financial, investment, operations, human resources, marketing, logistics and other areas’ management.

lectures – 8 h. Seminars – 4 h. Individual work - 168 h

Homework, group assignments, tests - 40 points / 24 points; 2. Independent work - project (individual task) - 20 points / 12 points; - final assessment in the form of an exam

English