Infopaket

Strategic management of an international enterprise

ОК 12

Обов’язкова дисципліна для ОП

Second

2023/2024

2 Semester

4

To understand: basic concepts and categories of strategic management, the process of strategic management, implementation and evaluation of strategy; and key implementation conditions strategic management, types of international expansion, other issues related to the further implementation of corporate strategy. To know: the main methods of restructuring the company, the advantages and disadvantages of mergers and acquisitions, different types of business strategies and be able to choose the appropriate strategy. To be able to: conduct an internal analysis of the company's culture and functional areas to identify key strengths and weaknesses, analyze the external environment of the company, the main external forces that affect the organization.

Full-time form

1. Know the basics of political economy, international trade, statistics, world economy, the theory of multinational enterprises, international business and global finance. 2. Ability to understand the basic principles of operation and management of international enterprises. 3. Have basic skills in collecting and processing economic information, critical thinking, working with a significant amount of theoretical and empirical data, while providing their own conclusions and suggestions.

Module 1. "Strategic analysis of an international enterprise". Topic 1. Fundamentals of strategic management Topic 2. Analysis of cases of strategic management Topic 3. Analysis of the external environment of the company Topic 4. Analysis of the internal environment of the company Topic 5. Intellectual assets of the company Module 2. "Formulation and use of strategy in the work of an international firm". Topic 6. Formulation of strategy Topic 7. Basic strategies Topic 8. Corporate strategy and international strategy of the firm Topic 9. International strategy of the firm Topic 10. Cooperation strategy Topic 11. Entrepreneurial strategy, competitive dynamics and innovation management Topic 12. Entrepreneurial strategy and competitive dynamics Topic 13. Innovation management and firm competitiveness

1. Dess, G., McNamara, G., Eisner, A., Lee, S. (2019). Strategic Management: Text and Cases. McGraw-Hill Education, 9th Edition. − 801 p. 2. Hitt, M., Ireland, R., Hoskisson, R. (2017). Strategic Management: Competitiveness and Globalization. Concepts and Cases. Cengage Learning. 12th edition. − 770 p. 3. Dave Ketchen and Jeremy Short (2018). Mastering Strategic Management. Flat World Knowledge. − 332 p. 4. Cornelis A. de Kluyver, (2010). Fundamentals of Global Strategy: A Business Model Approach. − 270 p. 5. López, J., Guerras-Martín, L. (2018). Fundamentals of Strategic Management. − 297 p.

Lectures, quizzes at seminars, assignments for independent work, discussions, case studies, individual / group work / presentations.

Answers at seminars 28 / 42 Modular works 18 / 30 Carrying out of individual works 7 / 14 Case-Study 7 / 14 Total: 60 / 100 Modular tests include test assignments and / or open-ended questions and assignments in the form of short essays.

Ukrainian