Management of Internet resources in international business
Course: International business (compulsory study of two foreign languages)
Structural unit: Educational and scientific institute of international relations
Title
Management of Internet resources in international business
Code
ВБ.4.07.02
Module type
Вибіркова дисципліна для ОП
Educational cycle
First
Year of study when the component is delivered
2021/2022
Semester/trimester when the component is delivered
6 Semester
Number of ECTS credits allocated
3
Learning outcomes
To master the components and organization of modern content management systems for Internet sites. To know the general principles of modern information retrieval systems. To master the principles and rules of layout of modern Internet sites. To be able to develop the structure of the website. To be able to apply keywords to promote the resource in search engines. Participate and organize discussions of the project to create an Internet site (intranet site of the organization). To be able to create an Internet resource project for different types of tasks in the field of communication and promotion of ideas
Form of study
Full-time form
Prerequisites and co-requisites
To master the basic concepts of modern information systems and technologies.
- To be able to work with information sources, choose and use modern software and write information materials.
Course content
Content module 1
1. Review of modern content management systems and their general principles of operation
2. Organization of search engine optimization
3. Examples of creating Internet sites using free content management systems
4. Use Office 365 to create an internal information network
5. Creating an information site of the unit in the network of the organization
Recommended or required reading and other learning resources/tools
Planned learning activities and teaching methods
Lecture, seminars
Assessment methods and criteria
1) performance of practice-oriented projects;
2) presentation of practice-oriented projects at seminars;
3) modular control work.
Students can receive up to 60 points for their work at seminars.
For seminars, students perform practice-oriented projects, which are assessed with a maximum of 5 points (threshold level for positive assessment is 3 points).
Modular control work (MCW) is evaluated with a maximum of 40 points (threshold level for positive evaluation is 24 points).
Language of instruction
Ukrainian
Lecturers
This discipline is taught by the following teachers
Volodymyr
Matveev
Chair of International Information
Educational and scientific institute of international relations
Educational and scientific institute of international relations
Departments
The following departments are involved in teaching the above discipline
Chair of International Information
Educational and scientific institute of international relations