Infopaket

Management of Internet resources in international business

ВБ.4.07.02

Вибіркова дисципліна для ОП

First

2023/2024

6 Semester

3

To master the components and organization of modern content management systems for Internet sites. To know the general principles of modern information retrieval systems. To master the principles and rules of layout of modern Internet sites. To be able to develop the structure of the website. To be able to apply keywords to promote the resource in search engines. Participate and organize discussions of the project to create an Internet site (intranet site of the organization). To be able to create an Internet resource project for different types of tasks in the field of communication and promotion of ideas

Full-time form

To master the basic concepts of modern information systems and technologies. - To be able to work with information sources, choose and use modern software and write information materials.

Content module 1 1. Review of modern content management systems and their general principles of operation 2. Organization of search engine optimization 3. Examples of creating Internet sites using free content management systems 4. Use Office 365 to create an internal information network 5. Creating an information site of the unit in the network of the organization

Lecture, seminars

1) performance of practice-oriented projects; 2) presentation of practice-oriented projects at seminars; 3) modular control work. Students can receive up to 60 points for their work at seminars. For seminars, students perform practice-oriented projects, which are assessed with a maximum of 5 points (threshold level for positive assessment is 3 points). Modular control work (MCW) is evaluated with a maximum of 40 points (threshold level for positive evaluation is 24 points).

Ukrainian