Infopaket

Media Production in Publishing and Media Editing: Product of Choice

061 «Журналістика»

Обов’язкова дисципліна для ОП

First

2021/2022

5 Semester

10

Know the features of content and design of typologically diverse publishing products, marketing approaches in creating and promoting relevant products, product quality criteria. Be able to create high-quality, popular publishing products in printed and electronic formats.

Full-time form

•have the skills of collecting and processing information; • know the main informative genres; • to navigate in the organisation of editorial work; • have basic media management skills; • have basic skills in literary editing and proofreading of texts; • know the basics of media design; • have basic skills in layout of a printed newspaper/magazine.

It is a practical course that focuses on the development of skills in designing diverse media products addressed to different audiences. The purpose is to provide students with comprehensive theoretical knowledge and practical skills for the creation of multi-genre publishing products — from the development of an idea (concept) to a finished printed and electronic book, podcast, landing page, and website. It forms a professional understanding of the stages of the editorial and publishing process, the necessary resources, and teamwork.

Vodolazʹka S. Radykalʹni innovatsiyi skhidnoyevropeysʹkoyi vydavnychoyi haluzi: monohrafiya. K. : TOV «Aveha», 2015. 370 s. Zhenchenko M., Zhenchenko I., Prykhoda YA., Kharlamova T. Pidruchnyky dlya Novoyi ukrayinsʹkoyi shkoly yak zasib efektyvnoyi osvitnʹoyi komunikatsiyi: dyskurs-analiz i problemy kulʹtury vydannya. Aktualʹni pytannya masovoyi komunikatsiyi. 2019. T. 25. S. 46–60. Zhenchenko M. Tsyfrovi transformatsiyi vydavnychoyi haluzi : monohrafiya. 2-he vydannya, zminene i dopovnene. 2019. 440 s. Zakharchenko A. P. Internet-media: interaktyvnyy navchalʹnyy posibnyk dlya kursu «Pidtrymka saytu» dlya studentiv viddilennya «Vydavnycha sprava ta redahuvannya». Ternopilʹ, «Krok». 2014. 198 s. Kraynikova T. S. Kulʹtura mediaspozhyvannya v Ukrayini: vid konsʹyumeryzmu do prosʹyumeryzmu : monohrafiya. Boryspilʹ : Lyuksar, 2014. 372 s.

Lectures, practical classes, independent work

During the 5th and 6th semesters, the assessment of practical and independent work of a student is conducted - 38 points. Each semester ends with a final assessment (exam) - 40 points. A student may earn a maximum total score of 100 points per semester.

Ukrainian