Infopaket

Communication Technologies of Antiquity

ОК 26.

Обов’язкова дисципліна для ОП

First

2024/2025

8 Semester

3

PLO 2. Process information effectively: collect relevant information from a variety of sources, including professional literature and electronic databases, critically analyze and interpret it, organize, classify and systematize it. PLO 6. Use information and communication technologies to solve complex specialized tasks and issues of professional activity. PLO 11. Know the principles, technologies and techniques of oral and written texts of different genres and styles creation in Ukrainian, classical and a foreign language. PLO 15. Perform linguistic, literary and specific philological analysis of texts of different styles and genres in Ancient Greek and Latin. PLO 19. Have the skills of participation in scientific and / or applied research in the domain of philology.

Full-time form

Requirements include a foundational knowledge of the history and theory of classical rhetoric, classical literature, and the history of Ancient Greece and Rome, as well as proficiency in Ancient Greek and Latin. Students are also expected to be familiar with contemporary communication-oriented linguistic methods.

The objective of the course is to provide students with a systemic understanding of the forms, types, and models of social communication, as well as the technologies of mass audience influence implemented in classical works and modern media. The concept of the course is based on the idea of reimagining classical experience through the lens of modern mechanisms for transforming mass consciousness. Consequently, the frameworks of modern theory—ranging from spin and image-making technologies to propaganda and information warfare - allow for the assimilation of mass communication experiences described in Ancient Greek and Roman historical and literary sources into the field of contemporary social technologies. In turn, the models and methods outlined in the treatises of Gorgias, Isocrates, Plato, Aristotle, Cicero, and Quintilian can be effectively integrated into today's communication theory.

Городенко Л. Новітні медіа: конспект лекцій. – К., 2014. – 241с. http://journ.univ.kiev.ua/csc/wp-content/uploads/2020/11/NewMedia.pdf Поліщук А.С. Риторика Давньої Греції: доарістотелівський. – К.: Логос, 2018. – 355с. Поліщук А.С. Комунікативні технології античності / Анна Сергіївна Поліщук. – ВПЦ «Київський університет», 2023. – 339с. Різун В.В. Теорія масової комунікації: Підручник. – К.: Просвіта, 2008. – 260 с. Cobley P., Schulz P.J. Theories and Models of Communication. – Walter de Gruyter GmbH, Berlin/Boston, 2013. – 454 p. Crowley Sh., Hawhee D. Ancient Rhetorics for Contemporary Students. – Pearson Longman, 2004. – 462p. Heat M. Codifications of rhetoric // The Cambridge Companion to Ancient Rhetoric. – Cambridge/New York: Cambridge University Press, 2009. – P. 59-73.

Lectures; video materials and presentations (Microsoft PowerPoint); abstracts of scientific articles; independent work (preparation of materials on a given topic); tasks for independent work.

Knowledge assessment is conducted according to the ECTS system, which involves a two-level evaluation of the mastered material. This includes the assessment of theoretical training — learning outcomes (knowledge 1.1 – 1.5) and the assessment of practical training — learning outcomes (skills 2.1–2.4); (communication 3.1); (autonomy and responsibility 4.1–4.5). Final assessment: credit (pass/fail). A detailed description of the forms, criteria, and organization of the evaluation is provided in the Course Syllabus (Work Program), published on the official website of the Educational and Scientific Institute of Philology.

Ukrainian