Sociology of television and the Internet
Course: Sociological support for management processes
Structural unit: Faculty of Sociology
Title
Sociology of television and the Internet
Code
ВБ4.1
Module type
Вибіркова дисципліна для ОП
Educational cycle
First
Year of study when the component is delivered
2024/2025
Semester/trimester when the component is delivered
4 Semester
Number of ECTS credits allocated
3
Learning outcomes
1.1 Know the history of the attitude and specifics of media development.
1.2 Know the basic media theories, their classifications.
2.1 Be able to apply different methods of media research.
2.2 Be able to conduct research on media content.
2.3 Be able to fill and maintain public pages on social media (SMM).
Form of study
Full-time form
Prerequisites and co-requisites
1. Know the methods of collecting sociological information.
2. Be able to work with a computer.
3. Have the skills to program sociological research.
4. Know the selective methods of sociological research.
Course content
1. Social history and specifics of media development.
2. Classification of media theories.
3. Features and methods of research of mass media.
4. Features of media content research.
5. Filling and maintaining public pages on social networks.
Recommended or required reading and other learning resources/tools
1. Jonathan Obar, Steven Wildman. Social Media Definition and the Governance Challenge - An Introduction to the Special Issue. — Rochester, NY: Social Science Research Network, 2015-07-22.
2. Volodymyr Kulyk “Discourse of Ukrainian Media: Identities, Ideologies, Power Relations”, - “Krytyka”, Kyiv – 2010
3. Golitsyn A. M. Trends in media consumption in Ukraine during wartime / A. M. Golitsyn, V. M. Frolova // Marketing and digital technologies. - 2023. - Vol. 7, No. 1. - P. 128-139.
4. Kraynikova T. S. Media behavior of Ukrainian viewers: analysis of strategies, information needs and interests / T. S. Kraynikova // Bulletin of the Kharkiv State Academy of Culture. - 2014. - Issue 43. - P. 265-274.
5. Khmil Ya. V. The concept of "Internet addiction" in socio-humanitarian sciences and the specifics of its research in sociology / Ya. V. Khmil // Bulletin of Lviv University. Sociological Series. - 2012. - Issue 6. - P. 303-310.
Planned learning activities and teaching methods
Lecture, seminar, independent work
Assessment methods and criteria
1. Essays РН1.1, РН1.2 - 30 points / 24 points.
2. Final test work on topics 1-3 PH1.1, PH1.2, PH2.1 - 10 points / 6 points.
3. Defense of group research project PH2.2, PH2.3 - 60 points / 30 points.
final assessment – credit
Language of instruction
ukrainian
Lecturers
This discipline is taught by the following teachers
Departments
The following departments are involved in teaching the above discipline