Infopaket

Internet Сommerce

ВК 3.2.12

Вибіркова дисципліна для ОП

Second

2023/2024

4 Semester

5

PLO 6. Have the skills to make, justify and ensure the implementation of management decisions in unpredictable conditions, taking into account the requirements of current legislation, ethical considerations and social responsibility. PLO 7. Organize and carry out effective communications within the team, with representatives of various professional groups and in an international context.

1. Know: the basic principles of enterprise functioning; modern ICT and tools of artificial intelligence; the basics of legal regulation of entrepreneurial activity on the Internet. 2. To have the skills of analysis, synthesis, processing and visualization of statistical data, construction of economic and mathematical models; working with the legal framework.

Content module 1. "Internet commerce in the system of the new economy", which examines the directions of development of the structural components of electronic commerce, their institutional support in Ukraine and on the world market. Content module 2. "Organizational and technological methods and approaches in the field of Internet commerce", which examines modern software, hardware, technological and information support for the functioning of certain directions in the field of Internet commerce.

1. Закон України “Про електронну комерцію” від 03.09.2015 No 675-VIII. 2. Закон України “Про електронні довірчі послуги” від .05.10.2017 No 2155-VІІІ. 3. Закон України “Про електронні документи та електронний документообіг” від 22.05.2003 No 851-IV. 4. Закон України “Про платіжні системи та переказ коштів в Україні” від 05.04.2001 No2346-111. 5. Зелена книга. Ринок електронної комерції. // Офіс ефективного регулювання. Грудень – 2018 [Електронний ресурс]. – Режим доступу : https://regulation.gov.ua/book/117-zelena-kniga-rinok-elektronnoi-komercii 6. Плескач В.Л., Затонацька Т.Г. Електронна комерція: Підручник. - К.: Знання, 2007.-535 с. 7. Olha Fedirko, Tetiana Zatonatska, Tomasz Wolowiec, Stanislaw Skowron. Data Science and Marketing in E-Commerce Amid COVID-19 Pandemic. European Research Studies Journal, Volume XXIV, Special Issue 2, 3-16, 2021 DOI: 10.35808/ersj/2187 (Scopus).

Information-traditional with elements of problem-oriented learning: lectures, seminar classes, independent work, consultations, performance of individual and team tasks, analysis of problem situations.

1. Assessment for work in seminar classes and control work on theoretical foundations and innovative approaches to personnel management of the organization - 40 points (marginal assessment 24 points). 2. Assessment for work in seminar classes and control work on strategic aspects of personnel management - 40 points (marginal assessment 24 points) - the final assessment is conducted in the form of a final test with a maximum score of 20 points (cut-off score of 12 points).

Ukrainian