Management and marketing in museum affairs

Course: Archaeology

Structural unit: Faculty of History

Title
Management and marketing in museum affairs
Code
ОК.17
Module type
Обов’язкова дисципліна для ОП
Educational cycle
Second
Year of study when the component is delivered
2023/2024
Semester/trimester when the component is delivered
2 Semester
Number of ECTS credits allocated
4
Learning outcomes
Form of study
Distance form
Prerequisites and co-requisites
Course content
The content of the course is divided into 2 content modules. Each content module includes lectures, seminars, independent work of students, which are completed by rating control of the level of assimilation of knowledge of the program material of the corresponding part of the course. Content module 1 (СМ1) includes topics 1–6 (includes classes on presentations of independent work), content module 2 (СМ2) includes topics 7–12.
Recommended or required reading and other learning resources/tools
Planned learning activities and teaching methods
Assessment methods and criteria
The control of the student's knowledge is carried out according to the modular rating system. The total number of student points is formed by the semester points obtained from all topics of the two content modules (points obtained during the blitz survey; points obtained for the completion of essays; points obtained during the module control (for the completion of test tasks), as well as points, received during the final control (exam). Assessment of students' knowledge success is carried out in two forms: semester assessment (tests, oral blitz survey, essays) and final assessment (exam). The total number of points is 100 points (of which, the semester assessment is a maximum of 60 points; the final assessment (exam) is a maximum of 40 points). The criteria for evaluating a student's answer are: • complete disclosure of the issue; • the logic of presentation; • use of basic and additional literature; • analytical reasoning, the ability to draw conclusions.
Language of instruction
English

Lecturers

This discipline is taught by the following teachers

Departments

The following departments are involved in teaching the above discipline